Dave Attell — Hot Cross Buns
Poster and social key art for Dave Attell's stand‑up hour special Hot Cross Buns. The concept turns the title into a visual joke — Attell mid‑bit with a recorder, playing the nursery‑rhyme tune while flaming buns rain down around him — built in a bold, pop‑art style that reads instantly on a phone screen and scales up to a printed poster.
Hot Cross Buns is one project in a two‑decade creative partnership — I've been Attell's designer, social media lead, web designer, poster designer, and sometimes show producer and go‑to creative for 20 years running.
The primary poster — recorder, flaming buns, halftone pop‑art treatment.
Make a title into an image
"Hot Cross Buns" needed key art that landed the joke instantly — across a Netflix thumbnail, social posts, and a printed poster — without over‑explaining it.
Lean into the bit
Attell playing the nursery‑rhyme tune on a recorder while buns catch fire turns the title into a single, funny, ownable visual — pure Attell.
One idea, every format
A bold pop‑art system that holds up tiny (thumbnail), square (social), and large (11×17 print) — plus a "Now on Netflix" lockup and sticker.
The full set
Poster, streaming key art, and promo assets — one concept, adapted across every place it needed to live.
Bit spin‑off: "Mo Ketchups"
A bit from the special that grew into its own mini‑brand — logo, a ketchup‑packet parody, and pin buttons.
